After conducting over 4,000 live events as a corporate teacher, I am convinced that salespeople drastically underestimate the power of their own attributes with regard to their results, reputation, referral base, and customer retention capacity. Your personal attributes are your business card.
Twenty-five years ago, an incredible man came into my life named Grady W. Jackson. I met Grady in the showroom of an automotive dealership in Illinois while marketing a sales program. He was energy in a bottle. I still say to this day, he had the best smile of anyone I have ever known. Grady could go in a pitch black room and literally light it up. He was a spark plug, and his natural enthusiasm was infectious.